New initiative aims to bring tourists to Maharashtra

New initiative aims to bring tourists to Maharashtra

14/08/2011 00:00
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Those planning an India holiday might consider visiting the Maharashtra region of the country, in which the capital city of Mumbai is located. Tourists" decisions to head to this part of India might be further swayed by a new program aiming to showcase the many wonderful features of the region.
The year-long campaign, titled Visit Golden Maharashtra, hopes to change tourism in the region by implementing government-supported public policy schemes in order to present the area in its best light. A recent conference officially launched the event, and gave officials the chance to formally share ideas and put together an action plan.
Visit Golden Maharashtra will promote the area"s strong infrastructure and emerging wine industry, Bollywood and agri-tourism attractions. In addition, government representatives aim to highlight Maharashtra"s rich history, gorgeous beaches and natural wonders.
Of the conference, Vinod Gupta vice president of the Maharashtra Economic Development Council said "it marks the first step of the initiative," and helped the program take "one giant step forward."
Visitors to Maharashtra will undoubtedly aim to visit the capital city Mumbai, and might even want to take in a cricket game to learn a little more about India"s beloved sport.

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